Jason has always been here, in front of you, designing.
I create training that connects with people, like an old friend who never quite leaves your home.



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Halloween Academy
Campaign

Halloween Academy was a campaign our team came up with to energize our field team members for the busiest time of year...Halloween.



The Halloween Academy Encyclopedia
Excitement




All Halloween Academy materials were packaged in a custom Halloween Academy Encyclopedia box. Inside, there are welcome materials, training resources, and items for recognition and celebration.



Welcome to Halloween Academy
Welcomed & Valued

Welcome Letter

Welcome

A Welcome Letter to make everyone feel welcomed and included.

Onboarding Guide

Onboarding Guide

Onboarding Guide outlining training and activities, setting all employees up for success.

Class of 2024 Poster

Introductions

A poster for all employees to get to know one another and feel included and welcomed.



Hallaween Academy's Curriculum
Prepared, Included, and Valued

Academy Courses
Poster & Cards

An interactive poster with pocketed training cards for each sales floor role. The front of each card outlines key duties, while the back offers customer interaction activities and selling tips.





Party.EDU
Sharepoint Site

Party.edu was a SharePoint site for the Halloween Academy brand, offering on-the-go training and resources for store employees. Accessible from iPods, it served as a hub for Halloween product knowledge, selling tips, DIY "How-To" guides, and seasonal trends. Party.edu featured a social media-like interface and engaging content, enabling employees to stay informed and improve the customer shopping experience.







Ask HR
FAQ & Resources

This helpful poster is here to make your work life easier! It’s designed for employees to quickly find the right person to contact for any issue. With a clear and friendly layout, it’s easy to navigate, making communication smoother and improving our workflow.




Awards & Recognition
Celebrated & Valued

Onboarding Guide

BATchelors

Upon completing onboarding, employees received their "BATchelor's" degree, a playful diploma recognizing their readiness for the sales floor.

Welcome Letter

DoctoRAT

After completing their full Halloween training, employees earned the "doctoRAT", the highest honor at Halloween Academy, proving their Halloween expertise.

Class of 2024 Poster

Academy Awards

The Academy Awards poster served as a recognition board, where managers and employees could celebrate team achievements and highlight those who represented the Party City promises.


Graduation Letter
Appreciated & Valued

Thank You Letter Thank You Letter

At the end of the Halloween season, each employee received a thank-you letter, recognizing their hard work, dedication, and enthusiasm in brining the Halloween spirit to life.















e-mail: [email protected]